More and more schools are requiring help with their digital marketing plans including search engine marketing (google adwords, remarketing and targeted digital yampaigns) to help reach their prospective families in a cost-effective and localised manner.
In 2018, organisations across Australia and globally will spend close to 40% of their marketing budget online as this is where their competition and their customers are. This spend is expected to grow to 46% by 2021 and covers: websites, paid search, display advertising social media advertising, online video advertising and email marketing.
According to 2017 research, social media accounts for 25% of online digital spend with online video being the fastest growing element.
Services & digital marketing plans for Schools
At Look, we work with trusted partners to deliver digital strategies for schools ensuring schools are being seen where mums are hanging out – on the internet and Facebook.
At Look, we work with trusted partners to deliver digital marketing for schools ensuring schools are being seen where mums are hanging out – on the internet and Facebook.
Our services extend to planning and execution across pre-analysis/data and digital marketing campaigns across Google, search engine marketing, SEO and Social media campaigns (content for both organic and paid posts).
- Google Analytics
- Heat Mapping
- SEO (Search Engine Optimisation)
- SEM (Search Engine Marketing)
- Google Adwords
- Social media content strategies
- Social media paid advertising
- Coaching of staff
- Video campaigns
- Landing pages for digital campaigns