When the Greek Orthodox Community of St George Brisbane was looking to start the process of creating their new co-educational primary school branding, they sought advice and partnership with Look Education. We provided them with strategic advice around all the areas they would need to set up from a communications, digital and marketing perspective and worked with them to develop foundational branding work across a College logo, corporate identity and start-up marketing and digital collateral.
St George College is a new co-educational P-6 Greek Orthodox primary school set to open in South Brisbane in 2025. As a foundational school that is yet to open, it was our job to help establish the branding, and the look and feel for the College, in order to help with fundraising and prospective family expressions of interest. We developed branding materials and conducted a photoshoot to establish a website, prospectus, signage, EDMs and other materials to go out to the Greek Community and wider local families. We also conducted market research to help ascertain insight into key offerings.
Brand and Marketing Elements:
- Brand Positioning
- Logo
- Corporate Stationery
- Photography
- Market Research
- College website
- Prospectus
- Electronic Direct Mail
- Signage
