Look on Point

Firm foundations and integration

Because we have a deep understanding of branding and marketing strategy, we get that foundations need to be in place before any marketing implementation. We are also firm believers of marketing integration to ensure your target audiences have multiple opportunities to be moved by your education brand – to hear your stories and experience your engagement and community outreach wherever they are, whenever they are listening or watching media.

Look Deeper

Market research reaps results

Market research provides valuable insights as to your SW/COTs, a true understanding of perceptions of your organisation and word of mouth commentary, a benchmark to measure changes over time, and – importantly – informs strategic recommendations that enable your school to attain its vision.

Learn More
Look Unique

Branding that impresses

For a school to be noticed by prospective parents/students it not only has to have impactful marketing, but it needs to be authentic and real in what is undoubtedly a cluttered school marketplace. We deliver clever and memorable brand campaigns and beautifully designed and consistently branded collateral.

Learn More
Look Brave

Strategy that gets results

Strategy underpins all the work we do for our education clients. We audit your current marketing materials and your people (your staff, your students, your parents) and understand what they are they saying about you. Most importantly we LISTEN to what you have to say – what you want and what you’re trying to achieve.

Learn More
Look Mighty

Websites that work

Your website is your most valuable marketing asset and as such this prized investment needs to be mobile responsive, modern, well-designed, impactful and engaging. It’s a tall order we know, but we know how to deliver this for schools. We’ve built over 30 educational websites in the last 3 years alone.

Learn More
Look in shape

Photography and Video that engages

We are experienced in working with Videographers and photographers (yours and our preferred) to create imagery that not only reflects your essence and key messages but are also on brief and brand.

Learn More
Look Wired

Digital marketing that stops you in your tracks

More and more schools are requiring help with digital strategies including search engine marketing (google adwords, remarketing and targeted digital campaigns) to help reach their prospective families in a cost-effective and localised manner. We work with trusted partners to help schools ensure they are being seen where mums are hanging out – the internet and Facebook.

Learn More
Look Sharp

Mastering Social Media Marketing

Social media marketing for schools is an increasingly important activity due to many factors including building a community, focussing on a defined target and modern sharing technologies that double as word of mouth promotion.

Learn More
Look Prepared

Marketing collateral essentials

Despite the move to digital there is still a requirement for schools to have professionally designed and, in most cases, professionally written marketing collateral.

Learn More
Look Worthy

Professional School Prospectuses

Your website and your school prospectus are the two most important marketing elements that you need to market and indeed sell your school. Even public schools can benefit from school prospectuses, particularly as they target – and compete – for prospective students and families who will be a positive asset to their school.

Learn More
Look In Touch

Make it happen with virtual events

Virtual School Tours are not as daunting as you think. We can help create a professional Virtual School Tour experience or other event to market your organisation and strengthen your community.

Learn More
Look Impressive

Advertising that entices

Once your foundations are in place it’s important to create effective campaigns for Open Days, community events and brand awareness strategies that tell your stories and create engagement and brand experiences. We are very experienced at delivering strong advertising that piques interest and drives attendances and enrolment enquiries.

Learn More
Look Around

Microsites that extend your service

Many schools need additional websites with different domain names to cater for separate external or internal audiences. Quite often these websites are navigated to from the main school website.

Learn More
Look Mobile

Giving school e-Newsletters impact

We’ve created an e-Newsletter system for schools, designed on an easy to use wordpress website platform enabling the reader to determine what and how much they want to read. With high level functionality and fully optimised for mobile  and tablet devices – it makes it an easy read for busy parents!

Learn More

“Look Education has helped Brigidine College gain clarity on our brand positioning and future marketing planning. We’ve been delighted with their thorough and professional approach to mapping out a strategy which encompasses our creative vision for the future.”

Mr Brendan Cahill, Brigidine College Principal